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CLIENT
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INDUSTRY
Decentralised finance
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DURATION
2022
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SERVICES
Full Stack Development
UX/UI Design
NFT Development
CONTEXT
XRdoge is built on the XRP Ledger and brings together the netwrok utility of XRP and the memetic power of the Doge.
Transaction Time: 3 seconds
Transaction Cost: 0.000012 xrp
In the discovery phase of this project we met with the client and engaged with them to develop a deeper understanding of their business goals. The outcome would facilitate a secure trading experience and a 1000 piece NFT collection to enable further community engagement and a parallel revenue stream for the business.
CHALLENGES
The experience and pragmatic quality maintained of the Luther Tech full stack development team allowed us to ensure the cybersecurity of XRdoge in the planning, implementation and development of AWS cloud infrastructure. We led the build, release and management of the configuration of all production systems and managed a continuous integration and deployment methodology for server-based technologies across the decentralised exchange.
We are an eComm and agency that specialise in emerging tech, blockchain development and NFT Marketplace project that specialise in Ethereum solidity and custom application development, token generation, creative theme development, marketing and design services that cater to emerging tech verticals.
OUR WORK
We are an eComm and agency that specialise in emerging tech, blockchain development and NFT Marketplace project that specialise in Ethereum solidity and custom application development, token generation, creative theme development, marketing and design services that cater to emerging tech verticals.
The peer-to-peer marketplace we built allows XRP traders to make transactions directly as facilitated through the XUMM integration via self-executing agreements deployed in smart contracts. Complete with order books, trading tools, depositing/withdrawing, limit pairs/pricing and built in liquidity.
MARKETPLACE
The 1000 piece Happy Kennel Club NFT art, design and development work began with cross category analysis and a series of basic concept ideation sessions with the client. The vision for the collection was to align with the expectations of the market and deliver on the notion of an exclusive club for collectors.
The way we approached the creative for Happy Kennel Club engaged a lo fidelity sketching process to determine a visual language that would elicit the most coherent visual aesthetic for the already well defined XRdoge trading mark. The image of the dog we were given that is, the inspiration for the brand identity we deferred to closely in depicting the base model and trait framework.
PROCESS
Lead design and creative initiated the 4 week design process with the definition of stylistic concepts and ideation methods to materialise the concentrated impression of this NFT art collection.
1.1 Digital Concept
1.2 Colouring Concept & polishing
1.3 Final Base Design
1.4 10 outfits
1.5 10 Accessory Molds
1.6 10 Props Molds
1.7 Corrections
2.1 Vectorising Caracter
2.2 30 Vectorising Props
2.3 30 Outfit Variation
2.4 30 Accessories Variation
2.5 30 Props Variation
2.5 30 Props Variation
2.6 60 Background Variation
2.7 Corrections
The aesthetic was paramount and yet so too was the design system utilised in the randomly generated trait selection and development across the 1000 piece collection. The layer components were surfaced individually, in production and codified in their allocation to the system generator.
The DEX coincided with the NFT collections timely release and allowed users to buy, sell and purchase the NFTs as tradable assets and further their stake in XRdoge. The Luther Tech full stack development team was engaged further, given the ongoing maintenance and development support required of a decentralised exchange.
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It starts with a user centred definition of success that correlates with key performance indicators and objectives defined by the Business.
Portfolio
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TESTIMONIALS
We lead our partners to the intersection of business value and market value where product market fit is most effectively realised.
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